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Digital media

technology Maturity 11-13

You can see things on a screen.

Motorola flip phone, closed.jpg
Motorola flip phone, closed.jpg
These are digital things. They can be songs or movies. You can use them on a phone. They help us talk to friends. Do you like watching videos?

39 words

Digital media is information on a device.

Motorola flip phone, closed.jpg
Motorola flip phone, closed.jpg
It uses numbers to work. These numbers are ones and zeroes. You can see pictures on a screen. You can hear songs from a speaker.
Cabac1binar.png
Cabac1binar.png
This media includes videos and books. You can find it on the internet. People use it on phones and tablets. It helps us share things with others. Digital media is part of our world.

71 words

Digital media is information sent through a screen or a speaker.

Cabac1binar.png
Cabac1binar.png
It uses a special way to store data. This way uses binary, which is a system of ones and zeroes. These digits work together to make text, music, and videos.
Motorola flip phone, closed.jpg
Motorola flip phone, closed.jpg
You can find digital media on many devices. This includes computers, tablets, and smartphones.

Long ago, people used analog media. These were things like paper books or film. Now, we live in the Information Age. This is a new time in history. In this age, we use digital tools to share almost everything.

Some websites use a special business model. They give you free videos or games. In return, they watch what you like. They use this data to show you ads. This helps them make money.

20231030 Digital media business model.svg
20231030 Digital media business model.svg

Digital media can also be earned. This happens when people share your work because they like it. It can go viral. This means many people see it very quickly. This is a big part of how we talk today.

177 words

Digital media is a way of sharing information using machines. This information can be text, sounds, pictures, or videos.

Cabac1binar.png
Cabac1binar.png
It works by using digits, which are a series of numbers. Most digital media uses binary code. Binary is a system of ones and zeroes. These digits combine to make many different things.
Wikipedia in binary.gif
Wikipedia in binary.gif
You can see or hear digital media on electronic devices. This includes things like computers, tablets, and smartphones. Digital media is different from analog media. Analog media includes things like printed books or old video tapes.
Innansicht Festplatte 512 MB von Quantum.jpg
Innansicht Festplatte 512 MB von Quantum.jpg

How does this digital way of working actually happen? It starts with machine-readable data formats. These formats allow devices to create and store information. You can view, change, or even listen to this data.

20231030 Digital media business model.svg
20231030 Digital media business model.svg
Digital computers make this possible using binary and logic. This allows one machine to do many different tasks. For example, a single computer can play music and show movies. The machines use these ones and zeroes to process everything. This makes it easy to send data over the internet. This data travels to your device to be used.

People have been thinking about these ideas for a long time. In the early 1800s, Charles Babbage imagined machine codes. He designed machines to help solve math errors.

Cabac1binar.png
Cabac1binar.png
Between 1822 and 1823, Ada Lovelace wrote the first instructions for his engines. These instructions are now seen as the first computer program. Later, in 1945, Vannevar Bush wrote an essay called "As We May Think." He imagined a device called a "memex." This device would help people store and link information together. His ideas helped lead to the creation of the World Wide Web.

Digital media has changed the world very quickly. In 1986, less than 1% of media storage was digital. By 2007, that number grew to 94%. This shift is part of the Information Age. We are also seeing the rise of mobile devices. Martin Cooper made the first mobile phone call in 1973.

Motorola flip phone, closed.jpg
Motorola flip phone, closed.jpg
Later, companies like Nokia and Motorola released phones for everyone. In 2016, about 88% of smartphones used Android. Digital media platforms like YouTube saw 27.9 billion hours of viewing in 2020.

Today, digital media is part of almost everything we do. It is used in schools, jobs, and for fun.

Canon EOS M Blogger Event 02 cropped.jpg
Canon EOS M Blogger Event 02 cropped.jpg
Some companies use a special business model to make money. They provide free entertainment to keep people engaged. Then, they use data to show ads to users.
20231030 Digital media business model.svg
20231030 Digital media business model.svg
There are also different ways to share media. You can pay for ads, or you can own your own website. You can even "earn" media when people share your work for free. This happens when things go viral online. This makes digital media a huge part of our culture.

490 words

Digital media is a form of mass communication that uses encoded, machine-readable data formats. This type of media allows information to be created, viewed, distributed, and modified on electronic devices. Unlike analog media, which uses physical signals like photographic film or audio tapes, digital media relies on digits. A digit is a single number in a series. When these digits are organized, they represent text, audio, video, or graphics. This information is often transmitted over the internet for consumption on screens or through speakers.

Cabac1binar.png
Cabac1binar.png

The fundamental mechanism of digital media is the use of binary code. Binary is a system of ones and zeroes that act as the digits for digital information. Digital computers use this binary code along with Boolean logic to process and store data. This allows a single machine to perform many different tasks depending on its configuration. Early programmable digital computers, such as the Manchester Mark 1 and the EDSAC, were invented between 1948 and 1949. These machines used digital software to control their logical operations through binary encoding.

Wikipedia in binary.gif
Wikipedia in binary.gif

Digital media operates through several distinct business and communication models. One common approach is the triple-product business model used by platforms like YouTube. These platforms provide infotainment, which is a mix of information and entertainment, often at no cost to the public. To make money, they capture user attention and collect data to sell to advertisers.

20231030 Digital media business model.svg
20231030 Digital media business model.svg
Another model is paid media, where marketers pay for promotional channels like social media ads or email marketing. There is also owned media, which consists of digital assets a company manages itself, such as websites or blogs. Finally, earned media occurs when users share content voluntarily, often through viral trends or reviews. This creates media credibility through online word-of-mouth.

The history of digital media begins with early concepts of machine-readable codes. In the early 1800s, Charles Babbage imagined codes to instruct his mechanical engines. He designed the Motor of Difference and the Analytical Engine to solve calculation errors. Between 1822 and 1823, mathematician Ada Lovelace wrote the first instructions for these engines. These instructions are now considered the first computer program. Lovelace even predicted the social impact of such machines. Later, in 1945, Vannevar Bush published "As We May Think." He proposed a device called a "memex" to help people store and link information. His vision provided the conceptual framework for the World Wide Web and social media.

The transition to a digital world has happened with incredible speed. In 1986, less than 1% of the world's media storage capacity was digital. By 2007, that figure had grown to 94%. The year 2002 is considered the beginning of the digital age because humans began storing more information in digital formats than in analog ones. This shift has helped launch the Information Age, an era defined by an economy based on information rather than industry. This revolution is often compared to the impact of the printing press on human history.

Innansicht Festplatte 512 MB von Quantum.jpg
Innansicht Festplatte 512 MB von Quantum.jpg

Mobile technology has played a massive role in this digital revolution. Martin Cooper made the first mobile phone call on April 3, 1973. Ten years later, Motorola released the DynaTAC, the first commercially available mobile phone.

Motorola flip phone, closed.jpg
Motorola flip phone, closed.jpg
In the 1990s, Nokia released the 1011, the first mass-produced mobile phone. Today, the market is dominated by Android and iOS operating systems. A 2016 study found that Android held about 88% of the smartphone market share. Digital media usage is also massive on video platforms. In 2020, platforms like YouTube, Kick, and Twitch accounted for 27.9 billion hours of viewership.

While digital media offers many benefits, it also creates complex challenges for society. The rapid change has caused disruptive innovation in fields like journalism, education, and politics. However, it has also created problems regarding copyright and intellectual property laws. This has led to an open content movement where creators voluntarily give up some legal rights. There are also concerns about the digital divide and censorship. Some experts fear a "digital dark age." This is a period where older digital media might become inaccessible because new systems can no longer read them. As we move toward a potentially paperless society, navigating these technological shifts requires new skills called digital literacy.

713 words
🖼️ Images & Media (9)
File:20231030 Digital media business model.svg
20231030 Digital media business model.svg
File:Philips remote control with a Netflix button, Finsterwolde (2019) 04.jpg
Philips remote control with a Netflix...
File:Motorola flip phone, closed.jpg
Motorola flip phone, closed.jpg
File:Innansicht Festplatte 512 MB von Quantum.jpg
Innansicht Festplatte 512 MB von Quantum.jpg
File:Canon EOS M Blogger Event 02 cropped.jpg
Canon EOS M Blogger Event 02 cropped.jpg
File:Youtube copyright claim.png
Youtube copyright claim.png
File:FT Magazine.Print .Ads .png
FT Magazine.Print .Ads .png
File:Cabac1binar.png
Cabac1binar.png
File:Wikipedia in binary.gif
Wikipedia in binary.gif
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